Custom software development · Melbourne
Melbourne's studio for
custom software.
Websites, web apps, CRMs and AI automation, designed and built to your spec for Australian businesses. No templates, no offshore handballs.
“Veleria has exceeded my expectations and really put everything into my CRM. Great communication throughout and would recommend them to anyone. Very professional and competitive pricing!”
— Google review · 5.0 rating
What are you building?
Enquire for quote
Custom-designed site, live in weeks.
Will
Founder · Veleria
Who we are
Your software has
a face here.
Veleria is a custom software development studio in Melbourne, founded and run by Will. Not an agency machine, not an offshore pipeline. A studio where the person you meet on the first call is the one who designs, builds and ships your software.
One builder, start to finish
You talk directly to the person writing your code. No account managers, no handballs.
50+ projects shipped
Websites, web apps, CRMs and AI automation for businesses across Australia.
5.0 on Google
Every review from a real Australian business we have built for.
Fixed quotes, owned code
The quote is the price, and everything we build is yours. No lock-in, ever.
01 / 06
Why choose Veleria as your software company
Fixed quotes
You know the full cost before we start. The quote is the price.
You own everything
Code, designs, accounts. All yours from day one, no lock-in.
Fast turnaround
Websites in weeks, not months. Working software shown as we build.
One local point of contact
You deal directly with the person building your software, in Melbourne.
Recent work
Built for real Australian businesses.
Web platform
Nomadic
“Will was given what seemed like an impossible challenge: completely rebuild our website from the ground up in just two weeks... The website is now live and has far exceeded my expectations... I could not recommend Will and Veleria highly enough.”
Matt Priest
Nomadic · Google review
Custom build
EzzyGo
“Very good with communication. I love this work, I will recommend them to anyone who wants to get their website done.”
Novisi Semedo
EzzyGo Removalists · Google review
Care management CRM
MapleCare
“Working with Veleria has completely transformed the way we operate our NDIS organisation... we have been able to streamline numerous processes while significantly reducing ongoing costs... Will was exceptional to work with throughout the entire process.”
Mina Bardic
MapleCare Support · Google review
Reviews
Every review,
five stars.
5.0
on Google · 50+ Australian businesses
Not curated, not cherry-picked — this is the whole record. Real businesses, real builds, and a rating we intend to keep exactly where it is.
“Will was given what seemed like an impossible challenge: completely rebuild our website from the ground up in just two weeks... The website is now live and has far exceeded my expectations. It is complex, feature-packed and continues to be refined and improved every day.”
Matt Priest
Nomadic · Google review
“I would highly recommend this company to anyone looking to develop a custom CRM system within a short timeframe... we have been able to streamline numerous processes while significantly reducing the ongoing costs. Will was exceptional to work with throughout the entire process.”
Mina Bardic
MapleCare Support · Google review
“I worked with Will the developer to build Mac With A Van CRM system, and the results have been excellent. He delivered a clean, functional, and scalable platform that supports my daily courier operations... Don’t think twice just go ahead with Veleria.”
Mac Hamidan
Mac With A Van · Google review
“Veleria has completely transformed the way I run my hair business. Their automation system has taken a huge load off my shoulders, from managing bookings to staying on top of client messages. It’s honestly been a game changer.”
Hayley Boyle
Salon owner · Google review
“Really happy with the results for my website this company achieved for me, personal touch along the whole way and very fair on pricing as I got quotes from other companies which were ridiculously higher for less quality. Happy I found them.”
Ess Vila
Website client · Google review
“Veleria has exceeded my expectations and really put everything into my CRM. They had great communication throughout and would recommend them to anyone. Very professional and competitive pricing!”
Caleb Penney
CRM client · Google review
“I have a skin care business and I must say their service is amazing! Books clients for me automatically, I don’t know how they do it but it works! Can focus on my clients’ treatment and already have more booked, thanks guys highly recommend Veleria.”
John Smith
Skincare business · Google review
“Very pleased with their automation services, helps me take the pressure off my plumbing business chasing leads and clients absolutely love it, highly recommend.”
Dion
Plumbing business · Google review
“Very good service, chatbot helped me gain many clients for my car sales business, very happy with results.”
Gus Swan
Car sales · Google review
“Very good with communication. I love this work, I will recommend them to anyone who wants to get their website done.”
Novisi Semedo
EzzyGo Removalists · Google review
“Beyond his technical ability, Will is also a genuinely great bloke. Professional, easy-going, patient and extremely committed to delivering the best possible result. If you are looking for someone who will genuinely invest himself in your project, Will is the person to speak to.”
Matt Priest
Nomadic · Google review
Industries
We build software
for tradies.
How it works
Four steps, no mystery.
Scope
A free scoping call. We map what you need and put a fixed quote in front of you. No surprises later.
Design
You see exactly what we are building before a line of code is written. Change anything you like.
Build
We build in short cycles and show you working software as we go, not at the end.
Support
Launch is the start, not the finish. We host, maintain and keep improving it with you.
The index.
No price lists. Scoped on a free call, quoted fixed. The quote is the price.
Marketing sites that convert. Never a template.
Portals, bookings and dashboards your business runs on.
Purpose-built systems that replace the spreadsheet mess.
iOS and Android from one codebase, native feel.
Assistants and workflows that take admin off your plate.
Not sure which line you are? Tell us what you are trying to do.
FAQ
Straight answers,
before you ask.
The questions every business asks before building software, answered without the sales fluff.
Every project is different, so every project gets a fixed quote up front after a free scoping call. You know the full cost before anything starts, and the quote is the price. No hourly billing surprises, no scope-creep invoices.
Most websites take two to four weeks. Web apps and custom systems usually run six to twelve weeks depending on scope. You get a timeline with your quote and progress updates the whole way through.
That is how most projects start. The scoping call exists exactly for this — you describe what your business needs in plain English, and we turn it into a plan, a design and a fixed quote. You never need to write a spec.
Yes, completely. Everything we build for you is yours — the source code, the designs, the domain and the accounts it runs on. No lock-in, ever. If you leave, everything comes with you.
Yes, and it is more common than you would think. We will audit what you have, tell you honestly whether it is worth salvaging or rebuilding, and quote either path. No judgement about the state of the code.
Same timezone, direct communication with the person actually building your software, Australian business context baked in, and accountability you can call on the phone. Offshore quotes look cheaper until revisions, misunderstandings and handovers eat the difference.
Almost always. We regularly integrate with Xero, Stripe, Google Workspace, existing databases and industry-specific platforms. If it has an API, we can probably connect it.
Every site we build ships with SEO foundations — proper structure, speed, schema markup and keyword-aware copy. Rankings then build over time; we are upfront that SEO is a marathon, and we can help with the ongoing side too.
We offer ongoing hosting, maintenance and support plans, or we can hand everything over for your team to run. Most clients stay with us because it is easier, but it is your call.
No — we are based in Melbourne but build for businesses right across Australia. Scoping calls, design reviews and progress updates all work perfectly over video.
Got something
worth building?
Tell us what you are trying to do. We will scope it, quote it and tell you honestly whether it is worth building.
Free scoping call · Fixed quote within days · No obligation
Custom software development in Melbourne and across Australia
Veleria is a custom software development company based in Melbourne, Victoria, serving businesses across Australia including Sydney, Brisbane, Perth, Adelaide, Geelong, Ballarat and regional Victoria. Our services include website design Melbourne, web development Melbourne, custom web application development, CRM software development, customer portal development, booking system development, mobile app development for iOS and Android, AI automation for business, AI chatbot development, workflow automation, systems integration, API development, Xero integration, Stripe integration and ongoing software maintenance and support. We work with small businesses, trades and construction companies, healthcare and NDIS providers, retail and ecommerce stores, hospitality venues, real estate agencies, logistics companies, accounting firms, schools and education providers, gyms and fitness studios, law firms, automotive businesses, salons, event companies, farms, manufacturers and not for profit organisations. If you are searching for software developers near me, app developers Melbourne, website designers Melbourne, custom CRM Australia, business automation Australia or an affordable software company in Melbourne with fixed price quotes, book a free scoping call with Veleria on 0478 333 107 or email contact@veleria.com.au.